CUBE Entertainment

Currently, the company manages a diverse roster of talent including K-pop idol groups like PENTAGON, (G)I-DLE, LIGHTSUM, and NOWZ, as well as solo artists such as Kwon Eunbin and Lee Eunji.

The store interior is designed around the artists currently active at the time of your visit. A large central screen plays music videos of CUBE artists on loop, creating an immersive atmosphere. One section of the store features a display zone selling albums, photo books, and light sticks. There’s also a photo booth where you can take four-cut photos using exclusive templates for each CUBE group. Near the back of the store, next to a door that leads directly to the CUBE building, there’s a message wall where fans can leave handwritten notes—almost like a ritual for visitors. You can also enjoy drinks and desserts while watching the music videos in a relaxed setting.

Inside Seongsu Station—the nearest subway stop to CUBE—various fan-sponsored ads featuring K-pop idols are on display, making it a fun spot to explore on your way to the agency. Along the street leading to CUBE, you’ll also often spot flags and banners cheering on CUBE artists, adding to the excitement of your visit.

You might need a restroom break during your trip to CUBE. While most entertainment agency buildings restrict public access, CUBE fans need not worry—Cubi Story, located right below the agency, is equipped with restrooms. So you can relax, enjoy some coffee or dessert.